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COMPELLING HEADLINE HERE TO HOOK THEM IN
One sentence that sells the RESULTS and BENEFITS of your offer.
Hey, I'm Kayla.
In this area, you want to get your reader's
attention by identifying with their problem.
This is where you keep twisting the knife...
when they try to solve the problem, things get worse.
More obstacles rise up.
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Talk about the lack of time, the lack of
money, the lack of knowledge.
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Paint a very bleak picture and identify that you too were once in this very position.
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Use this area to tell your story.
Talk about your failure when you first started looking for a solution. Maybe there was a conspiracy against you, a false belief, a misunderstanding.
Show how the traditional methods didn't work and you were super frustrated.
Then, you had an ah-ha moment that brought you the result, benefit, solution you were looking for.
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AS SEEN ON...
SHOW OFF ALL THE POSSIBLE BENEFITS.
BE VISUAL, CREATIVE. IMAGINE THE BENEFITS.
and more!
Ask them to imagine what life will be
like when they too have the success you have?
GO DEEPER INTO
THE BENEFITS.
How can you drive home the results more?
Get as specific as possible.
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HERE'S A
HUGE BENEFIT
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HERE'S A
HUGE BENEFIT
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HERE'S A
HUGE BENEFIT
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Show off just how much easier, lighter, happier, better things will be when this solution is placed into their lives.
WHAT PEOPLE ARE SAYING ABOUT US
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JANE AWESOME
ACME CO.
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JANE AWESOME
ACME CO.
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JOHN AWESOME
ACME CO.
List out examples that helps your prospect see
themselves after they've used your product.
Remind them of the scarcity.
That waiting will have consequences.
Summarize what sort of transformation